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October

Solución Azteca to Host a 15-Hour Phone Bank to Inform the Latino Community about the November 4 General Election

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Solución Azteca to Host a 15-Hour Phone Bank to Inform the Latino Community about the November 4 General Election

 

Experts from Nonprofits Voto Latino and Mi Familia Vota Will Answer Viewers' Questions

 

GLENDALE, Calif. – October 15, 2014 – Solución Azteca, Azteca America’s community outreach initiative, will partner with leading Latino and civic engagement organizations: Voto Latino, Mi Familia Vota Education Fund, SEIU United Long Term Care Workers-Los Angeles, SEIU United Service Workers West, National Association of Latino Elected and Appointed Officials and the Coalition for Humane Immigrant Rights of Los Angeles, to host a 15-hour live phone bank that will answer questions from the Latino community nationwide about the November 4 General Election.

 

On Thursday, October 23 viewers nationwide will be able to call 1-888-VE-Y-VOTA (839-8682) toll free from 10 a.m. ET to 10 p.m. PT to speak with representatives from Latino organizations who will be answering questions related to Latinos exercising their right to vote. The phone bank will be broadcast live across the country throughout Azteca America’s regular programming, and will include special appearances by Alfonso "Poncho" de Anda, who as an American citizen will encourage voters to exercise this crucial right, and Veronica del Castillo, a well-known Hispanic journalist in the U.S., who will share her experience as a migrant worker in the U.S. and will remind viewers of the importance of voting.

 

The phone bank is part of the initiative by Solución Azteca to encourage the Latino voters to make their voices heard in the ballots during this mid-term election. In the week prior to the phone bank, Azteca America’s newscasts will cover topics related to the General Election. Coverage will continue in the week leading to Election Day and, during the newscasts, anchors and reporters will share answers to frequently asked questions that were captured during the phone bank.

 

About Solución Azteca

Solución Azteca connects with the local Latino community each month through several steps: a free 15-hour live phone bank that provides expert advice and answers in Spanish on a variety of featured topics, such as Health, Education, Finance and Politics.  The week prior to the phone bank event all information and news programs include items related to the topic of Solución Azteca. The week after the event all news and information programs include special reports related to the 10 top questions most asked during the phone bank.  Solución Azteca partners with local businesses, community service organizations, and government agencies to provide expert counsel and guidance to community members. This important initiative equips the community with an accessible resource that educates, engages, and empowers Latinos to make their own decisions on crucial issues that affect their everyday lives. If there is a challenge for Latinos in the USA, there is always a solution… Solución Azteca!

 

About Azteca America’s Network

Azteca America engages Spanish-language viewers by creating unique, passionate and enlightening content that is relevant to the daily lives of our audience. Wholly owned by Mexican broadcaster TV Azteca, S.A.B. de C.V., one of the two the largest producers of Spanish language content in the world, Azteca America complements its Mexican programs with an innovative lineup of shows from third-party producers and distributors to ensure the finest programming for its audience. The company provides tailored, multi-platform advertising solutions for clients seeking to reach the most dynamic consumer group in the country.



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